Research & Insights

06.08.21 - IFMA was honored to have David Oppedahl, the Senior Business Economist at The Federal Reserve Bank of Chicago, share key economic data and analysis that impact the foodservice industry.

06.07.21 - This webinar shows how consumer restaurant usage behavior varies by the eight different life stages, from Young and Free to Retired and Relaxing. IFMA Consumer Planning Program (CPP) members are able to segment the results of numerous research projects by these eight life stage designations, enhancing their understanding of the consumer. During this webinar, you will see the Life Stage segmentation come to life a...

05.26.21 - Executing a go-to-market strategy is oftentimes more challenging than coming up with the strategy itself. This challenge is compounded when resources are depleted by a year in which case volumes were down dramatically. Marketers and new product trainers now must develop impactful and thought-provoking content on a smaller budget. During this webinar, experts at ESS spoke about how to easily create high-quality di...

05.19.21 - Who’s defining the future of Foodservice? Emerging & growth chains are. These chains, with 20 to 400 units, are not only surviving COVID-19, but thriving in the “new normal” through menu and store innovations, and are defining the trajectory of an entire industry. In this webinar, Kinetic12 Consulting presents key learnings from their EMERGENCE REPORT, research that captures input from more than 75 chains about i...

05.03.21 - IFMA's latest whitepaper, developed in collaboration with Kinetic12, focuses on the 8 business factors that are defining best-in-class manufacturers. These practices will help foodservice manufacturers plan, structure, go-to-market and engage with customers in a more collaborative environment.

04.30.21 - Watch the 2nd series of conversations with industry leaders from IFMA’s five Operator Councils, including K-12, College and University, Business and Industry, Healthcare, and Small-Midsized Chains to hear the important issues they face and what they expect near and long-term.

04.30.21 - Watch this live conversation with Richard Pineda form Pieology, Paul Damico from GFG Management and William Eudy from McAlister's Deli.

04.29.21 - Watch this live conversation with Veronica McLymont from Memorial Sloan-Kettering Cancer Center, Michael Vetro from St. Jude Children's Research Hospital and Cheryl Shimmin from Kettering Health Network.

04.28.21 - Watch this live conversation with Dan Cramer from CBRE at Credit Suisse, and Dan Morgan and Justin Williams from Wells Fargo.