Research & Insights

This presentation will provide you with an overview on the new IFMA Scope online portal and the never-before collected data within the Consumer Food Journey. With detailed data into the triggers, needs states, and occasions that influence a consumer’s food and beverage decision making, the Consumer Food Journey offers unique consumer insights available only on IFMA Scope.

IFMA, in collaboration with Kinetic12 and HAVI, provided webinar participants with an overview of the supply chain issues we are facing as well as the tools, processes and models created through a year-long industry-wide effort. This video will provide you with an overview on how to optimize your supply chain.

This presentation will provide you with an overview on how to optimize your supply chain. From a lack of visibility and collaboration, operational inefficiencies and food waste, to demands by consumers to know more about where their food comes from and how it was handled, you’ll gain practical tools to improve and meet increasing demands.

This video will provide you with an introduction to IFMA's brand new Consumer Food Journey℠ Report. This report is the result of 15,000 consumer surveys over a 12-month time period, providing you an in-depth look at consumer food decision making, never studied before. Understand the triggers, occasions, and need states that influence consumers' food procurement decisions.

A brand new whitepaper, providing you with a summary of the key findings and output from the Supply Chain Optimization Best Practices Initiative that was launched 2 years ago. The goal of the initiative is to provide a best practice to begin the process of transforming the foodservice supply chain.

For the first time ever, the consumer food journey is mapped out in one report. IFMA, in partnership with research firm Datassential, has surveyed 15,000 consumers over a 12-month period to gain the insights and data needed to understand the nuances of this everyday activity. This ground breaking research is now available for the foodservice industry, in a 54-page report.

Supported by findings from Datassential’s custom-research and Big Data platforms, this webinar includes the inaugural Firefly 500 industry study, which ranks the largest restaurant chains by unit count and tracks sales growth across 19 full-service and limited-service segments. Learn about the current trends that are shaping the operator landscape and hear predictions for what’s around the corner in 2020.

Industry innovators are harnessing data to gain agility in responding to market trends, create efficiencies across the ecosystem, and yield new levels of growth. Turning data into actions across the company has become reality for some, and it’s yielding game-changing results. Learn more about what data is creating impact quickly, how to harness this data, and the kinds of results data-savvy companies are seeing.

Companies are scrambling to get ready for advanced applications and user interfaces like voice search and chatbots. However, the principles needed to make content that is voice-, AI- and future-ready quickly are rooted in information architectures like taxonomies and ontologies. Find out how your existing structured content can help speed your journey to the latest technology.