Marketing & Sales Conference
The IFMA Marketing & Sales Conference provides foodservice professionals the means to uncover actionable insights and best practices to improve both strategic planning and go-to-market execution.
The program serves to deliver powerful segment-specific insights, first-hand customer perspectives, collaborative peer-to-peer discussions, and access to available tools for improved collaboration and tactical go-to-market execution.
With more educational content than ever before, you won’t want to miss this year’s event. Our updated two-day format will allow foodservice marketing and sales professionals to uncover actionable insights to help inform and execute their plans. This year’s program will include:
- Valuable operator perspectives
- Collaborative roundtable discussions with peers & customers
- First access to new IFMA tools
- Segment-specific market insights to help build your go-to-market strategy, including:
- C&U | B&I |K-12 | Healthcare |National Chains | Small/Midsized Chains | Independents
Who Attends:
- Foodservice Business Unit Management
- Sales Professionals: Sr. Management, Regional and Broker Management, Distributor Sales, Chain Account Sales, Foodservice Management Sales, Segment Sales
- Marketing Professionals: Sr. Management, Product Management, Segment/Customer, Insights Manager, Category Management
- Industry Resources: Marketing & Communications Agencies, Brokers, Consultants, Research Companies, Operators, Distributors, Technology Companies, Recruiting Companies
“Conference content and quality of speakers, attendees, and attention to detail is outstanding. The little things count and the IFMA planning team and board always ensure that guests are delighted.”
-Laura Lozano, Briggo
