How Foodservice Manufacturers Evaluate Trade Spend
Webinar Description: Join IFMA for our Executive Trade Promotion Health Check Webinar on November 13th. Learn how to evaluate your trade spend and trade strategy opportunities within your organization.
When: November 13, 2018 @ 1:00 PM CST
Guest Speaker: Paul Wietecha – Founder, President and CEO – Blacksmith Applications
Attendees will take away the following:
About the 2018 IFMA Strategic Issues Series
The Strategic Issues Series is a complimentary IFMA Manufacturer Members-only forum that focuses on issues that are top of mind for foodservice manufacturers. There is no additional cost to attend, as this event is included in the Member’s annual dues. From GPOs to The Distributor of the Future, the series brings to light critical challenges and how manufacturers can take advantage of them to create growth opportunities.
The series provides an abundant opportunity to network, make new contacts, and most importantly, discuss important issues to the manufacturer community.