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Anthony R. DePaolo Portrait
Anthony R. DePaolo
Vice President, Sales & Member Services

Tony has overall responsibility for leading the effort to grow IFMA's membership, participation and sponsorship programs. He meets with members to ensure they receive maximum value from their membership and communicate these insights gained to keep IFMA programs actionable and relevant.

Eric Donaldson Portrait
Eric Donaldson
Director, IT Services

Eric is responsible for all aspects of IFMA internal computer network and oversees the association's website.

Cindy Galvan Portrait
Cindy Galvan
Director, Meetings & Events

Cindy organizes and executes all of the IFMA events. IFMA events involve sponsor products, hotel negotiations and onsite logistics, registration processes and overall event coordination. IFMA events are an integral part of the association, programs and membership.

Helen Heilich Portrait
Helen Heilich
Director, Membership Sales

Helen is responsible for growing IFMA's membership and participation. She meets with members to ensure they receive the maximum value from their membership and actively pursues new members.

Jill Johnstone Portrait
Jill Johnstone
Executive Assistant to the President & CEO

Jill supports the president and his executive team on various tasks. She is the primary administrative Board of Directors contact, handling meeting arrangements, property location/requirements and board meeting follow-up. Jill also assists the CFO with Education Foundation and Gold & Silver Plate Society.

Cassie Kupfer Norris Portrait
Cassie Kupfer Norris
Director, Marketing

Cassie is responsible for leading IFMA’s marketing and communication efforts to drive awareness and attendance to IFMA's Connectivity events. She creates marketing plans, develops and manages website/video content, and uses social media and email as communication vehicles to expand IFMA’s digital footprint.

Courtney Moy Portrait
Courtney Moy
Manager, Accounting

Courtney is responsible for the accounts receivable, event and conference registrations and program participation. She handles the collection of all accounts receivable, invoicing for sponsorships, meeting registrations, program participation and manages processing of membership dues calculations and payments.

Larry Oberkfell Portrait
Larry Oberkfell
President & CEO

Larry is responsible for the overall success of the organization and works closely with the Board of Directors to provide strategic direction for the Association. He represents the membership through participation with other associations and groups involved in our industry, and he is involved in many industry initiatives, including GS1 leadership.

Lisa Odafe Portrait
Lisa Odafe
Manager, Office Operations

Lisa is responsible for organizing and coordinating office operations and procedures in order to ensure organizational effectiveness and efficiency. Lisa manages daily operations and works closely with staff and vendors to execute projects for IFMA events, conferences and daily operations.

Mike Schwartz Portrait
Mike Schwartz
Vice President, Member Value

Mike oversees and provides strategic direction to IFMA’s member-facing programs and services within its three Centers of Excellence: Insights, Best Practices, and Connectivity. Mike also facilitates meaningful partnerships with external groups for additional services.

Rob Stepen Portrait
Rob Stepen
Director, Marketing

Rob is responsible for leading the organization’s marketing and communication efforts within the areas of Membership, Insights and Best Practices. Rob also helps create and execute marketing plans for multiple products and programs.

Jennifer Tarulis Portrait
Jennifer Tarulis
Chief Financial Officer

Jennifer is responsible for the association's financial health and transparency to members. In addition, she oversees office operations, technology, human resources and meeting logistics. She is the staff liaison for the IFMA Educational Foundation and the Gold & Silver Plate Society.