120 Results for "Industry Research"


Breakfast Isn't Just for Breakfast Anymore

Consumers are blurring mealpart lines and traditional meal items. According to IFMA's latest Consumer Planning Program (CPP) research, 56% of consumers have eaten a breakfast item for lunch or dinner at home, and more than a third (36%) have done this away from home. 

Articles
Posted by IFMA
Tagged in: Industry Research, Manufacturer Members, Consumer Planning Program

Driving Consumer Demand

The $683 billion restaurant industry is mature; however, there is unprecedented opportunity for innovation.

At COEX 2014, panelists from four fast-expanding chains illustrated,  there is tremendous potential for and reward from innovation.  All four entrepreneurs have tapped niches of consumer  demand to build distinctive, well-loved brands that  attract a loyal customer following. And all have prioritized  people, fostering enduring connections in unique ways.

Articles
Posted by IFMA January 15, 2015
Tagged in: COEX, Consumer Planning, Industry Research, Foodservice Leaders, Foodservice Operators

Collaboration Techniques for Menu Changes, Product Improvements and Reacting to Today’s Demanding Guests

No activity is more mission critical for restaurant operators than menu development. Poor attempts at menu development won't always mean the demise of a concept, and successful menus won't ensure business success, but the quality of menu development definitely affects a restaurant's success. 

Articles
Posted by IFMA November 14, 2014
Tagged in: COEX, Industry Research, Foodservice Leaders, Connect, Foodservice Operators

Exploring the Opportunity to Combat Brown Bagging

Six in 10 workplace lunches are brought from home, with money, health and convenience being the core motivators for brown bagging. All of these factors can be addressed through smarter, better targeted foodservice solutions. IFMA's latest Consumer Planning Program (CPP) research delves into how foodservice can win back some of these dollars.

Articles
Posted by IFMA August 17, 2015
Tagged in: Consumer Planning, Industry Research, Manufacturer Members

CPP Report Explains Why a Merely "Satisfied" Customer is Less Likely to Return

Bad experiences quickly turn consumers away; great ones keep them coming back. While it's no surprise that satisfaction and likelihood to return are correlated, what is notable is the degree to which this is true. IFMA's latest Consumer Planning Program Report explores how consumer satisfaction impacts business.

Articles
Posted by IFMA June 19, 2015
Tagged in: Consumer Planning, Industry Research, Manufacturer Members