74 Results for "Industry Research"


Consumer Planning Program Eating on the Go & Portion Sizes [webinar]

IFMA and Datassential's Jack Li present a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series will cover all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This webinar focused on the Eating on the Go & Portion Sizes Micro Reports.

Committees / Consumer Planning Program / Articles
Posted by IFMA July 01, 2015
Tagged in: Consumer Planning, Industry Research

Consumer Planning Program Last Minute Decisions & Eating Out of Dayparts [webinar]

IFMA and Datassential's Jack Li present a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series will cover all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This webinar focused on the Last Minute Decisions & Eating Out of Dayparts Micro Reports.

Committees / Consumer Planning Program / Articles
Posted by IFMA June 29, 2015
Tagged in: Consumer Planning, Industry Research, Manufacturer Members

Consumer Planning Program Satisfaction & Beyond Satisfaction [webinar]

IFMA and Datassential's Jack Li present a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series will cover all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This webinar focused on the Satisfaction & Beyond Satisfaction Deep Dive Reports.

Committees / Consumer Planning Program / Articles
Posted by IFMA June 29, 2015
Tagged in: Consumer Planning, Industry Research, Manufacturer Members

2012 Consumer Planning Program Presentation

Committee members can view the 2012 Consumer Planning program final presentation given by Datassential on January 10, 2013.

Committees / Consumer Planning Program / Articles
Posted by
Tagged in: Industry Research, Foodservice Research, Consumer Planning Program

Consumer Decision Factor Slides in Powerpoint

This is the static version of the animated presentation that was given by Jack Li of Datassential to attendees of IFMA's Marketing & Sales Leaders Forum to preview the types of information being uncovered through IFMA's Consumer Planning Program (CPP).   This version was also printed in the forum's binder and provided to attendees electronically as a followup from the event.

Committees / Consumer Planning Program / Articles
Posted by
Tagged in: Consumer Planning, Marketing & Sales Leaders Forum, Industry Research