122 Results for "Industry Research"

Post MSLF Webinar: Utilizing Insights to Form Relevant Strategies

Developing data into insights can be challenging, and using those insights to inform action can prove to be even more difficult. Tim Hand, Partner at The Partnering Group, provided his perspective on best practices in these areas during his webinar titled “Utilizing Insights to Form Relevant Strategies”.

Posted by IFMA September 14, 2015
Tagged in: Industry Research, Foodservice Leaders, marketing and sales leaders forum

Post MSLF Webinar: Your Digital Ecosystem

These days your customers are looking online for information on your brand well before they’re reaching out to a salesperson. It’s important that you make that online experience as rewarding as possible; from discovery to interaction. In his webinar, Pete Baughman from Foodmix will walk you through several steps you can take to maximize your brand’s digital ecosystem. 

Posted by IFMA October 28, 2015
Tagged in: Marketing & Sales Leaders Forum, Center of Connectivity, Associate Members, Manufacturer Members, Industry Research, Insights, Marketing, Webinars

Prepared Foods Coverage Details New View of Foodservice Consumer Eating Behaviors

The foodservice industry has little information on how consumers make their decisions regarding away-from-home food purchases. But the demand for this type of data is substantial. So too is the positive impact quality data can bring to overall industry growth. Read more to learn about solutions to this industry-wide challenge. 

Posted by IFMA September 18, 2014
Tagged in: Consumer Planning, Industry Research, Connect, Foodservice Operators, Manufacturer Members

How Manufacturers Win in Grocery Foodservice

The latest IFMA Strategic Issues Series focused on the subject of "How to Win in Grocery Foodservice", with a keen study on the blurring lines between traditional retail channels and foodservice. Bonnie Riggs from The NPD Group and Jack Li from Datassential presented on "Retailer and Consumer Trends and Needs," setting a foundation with segment market size, growth statistics and trend information. Bob Baxley, partner at The Partnering Group (TPG), presented "Inside the Mind of a Retailer" based on his decades of experiences overseeing retailers' deli and prepared foods departments. View the complete white paper covering the session.

Posted by IFMA April 15, 2015
Tagged in: Industry Research, Foodservice Leaders, Strategic Issues Series, Industry Events

Taming the Wild, Wild West-Part 2-Sell-side Case Study

Not all fresh commodities are treated the same when it comes to price stability. Some less traded items (like fruits, vegetables and seafood) can have price swings that move 500 percent or more over a 24-48 hour period. This can create havoc for sellers whose customers depend on them to bring quality products at predictable prices. This article shares how one fresh food seller is taming the wild, wild west of fresh food market volatility through web-based analytic software. 

Posted by NGB Markets September 24, 2015
Tagged in: Industry Research, Foodservice Leaders, Foodservice Trends, Foodservice Best Practices