34 Results for "Discover"


Reading Consumers’ Minds – How Occasions Drive Foodservice Demand

At the 2013 Marketing & Sales Leaders ForumDatassential's Jack Li presented all new information on why consumer occasions are such an important piece of the puzzle when manufacturers execute with their operator customers.

Articles
Posted by IFMA September 12, 2013
Tagged in: Consumer Planning, Marketing & Sales Leaders Forum, Industry Research, Discover, Manufacturer Members

Join the Consumer Planning Program for New Consumer-Decision Research!

Be an invaluable partner to your operator customers by joining the Consumer Planning Program (CPP). Gain insights on how consumers choose the venues they visit, what influences the items they order and how "occasions" and "eater types" affect their overall behavior.

Articles
Posted by IFMA July 10, 2013
Tagged in: Discover, Foodservice Industry Research, Consumer Planning Program

Nancy Kruse recounts avenues for driving revenue from COEX

The need to generate revenue is fundamental to restaurant success. Generating new traffic or increasing check average are the two basic ways to increase revenue. Learn what the COEX operator panelists told Nancy Kruse.

Articles
Posted by Nancy Kruse, President, The Kruse Company April 04, 2013
Tagged in: COEX, Discover, Foodservice Operators

How Google Serves as a Guide to Manage Substantial Change in the Foodservice Industry

The foodservice industry is at a tipping point of massive change that is coming over the next five years and will dramatically affect how manufacturers, operators and distributors conduct business for decades to come. At IFMA’s 53rd Annual Presidents Conference, one executive from Google will provide insights on how the tech leader has reacted to rapid change, and the importance of anticipating transformation.

Articles
Posted by October 05, 2015
Tagged in: Presidents Conference, Foodservice Leaders, Connect, Discover, Manufacturer Members

Walk a Mile in Your Customers’ Shoes

Foodservice Immersion™ is a perfect complement to IFMA's Foodservice Fundamentals Fast Track program. Not only do you take away the big picture but you'll gain a profound understanding of what it's like to be in your operator customers' shoes.  

Articles
Posted by Laura MacPhail, Foodservice Immersion July 18, 2013
Tagged in: Discover, Foodservice Fundamentals, Foodservice Training