78 Results for "Discover"
What should members consider when creating a distribution strategy? What role could Cash & Carry play? This was the focus of the most recent Strategic Issues Series: "Framework for a Distribution Strategy." Under this umbrella, there was a deep dive into "Opportunities in Cash & Carry," with special guest Clark Pager from Restaurant Depot.
Posted by IFMA July 02, 2014
Tagged in: Discover, Strategic Issues Series, Foodservice Industry Research, Foodservice Distributors, Industry Research
You will not want to miss this year's edition of the conference past attendees have called "beyond excellent." At the 3rd annual Marketing & Sales Leaders Forum, foodservice marketing and sales pros will convene to discover new insights & best practices that drive planning & execution.
Posted by IFMA April 17, 2014
Tagged in: Marketing & Sales Leaders Forum, Foodservice Channel Partners, Discover, IFMA Manufacturer Members, Foodservice Industry Research, Consumer Planning Program, Connect, Industry Research
The foodservice industry has seen some challenging times. But a group of leading operators, manufacturers and industry experts have come together to create new frameworks and processes to better serve the consumer and improve industry wide collaboration.
Posted by IFMA February 14, 2014
Tagged in: Presidents Conference, Discover, Foodservice Operators, Foodservice Industry Research, Industry Research
Category management is a data-driven, collaborative process where distributors and manufacturers work together to develop strategies to grow specific categories, by satisfying operators and consumers. The concept of category management isn't new, but with a new business paradigm focused on supply chain efficiency and with access to an unprecedented level of data, the time for foodservice category management is now. Download an executive summary from Marketing & Sales Leaders Forum 2013 to learn more.
Posted by IFMA November 12, 2013
Tagged in: Marketing & Sales Leaders Forum, Discover, Foodservice Category Management
Preliminary findings from new consumer research conducted by Datassential for IFMA's Consumer Planning Program members indicates that consumers are skeptical about the word "fresh" on the menu, and there are some requirements to use it in a compelling and convincing way.
Posted by IFMA October 11, 2013
Tagged in: Discover, Foodservice Industry Research, Consumer Planning Program, Industry Research