53 Results for "Consumer Planning"


Consumer Planning Program Last Minute Decisions & Eating Out of Dayparts [webinar]

IFMA and Datassential's Jack Li present a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series will cover all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This webinar focused on the Last Minute Decisions & Eating Out of Dayparts Micro Reports.

Committees / Consumer Planning Program / Articles
Posted by IFMA June 29, 2015
Tagged in: Consumer Planning, Industry Research, Manufacturer Members

Consumer Planning Program Satisfaction & Beyond Satisfaction [webinar]

IFMA and Datassential's Jack Li present a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series will cover all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This webinar focused on the Satisfaction & Beyond Satisfaction Deep Dive Reports.

Committees / Consumer Planning Program / Articles
Posted by IFMA June 29, 2015
Tagged in: Consumer Planning, Industry Research, Manufacturer Members

Consumer Planning Program Occasions & Eater Types Webinar

IFMA and Datassential's Jack Li present the first of a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series covers all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This first webinar focused on the occasion and eater type models. 

Committees / Consumer Planning Program / Articles
Posted by IFMA June 05, 2015
Tagged in: Consumer Planning, Manufacturer Members

2014 Mid-Year Top-Line Presentation

Jack Li presented his findings from the first half of the year's CPP study at our mid-year meeting in Buffalo, NY. Find out what has been uncovered to-date.

 

Committees / Consumer Planning Program / Articles
Posted by Mike Schwartz
Tagged in: Consumer Planning

CPP Mid-Year Meeting Agenda

The Consumer Planning Program mid-year meeting agenda is now available. The meeting is taking place Aug. 6-7 in Buffalo, NY, directly following IFMA's Marketing & Sales Leaders Forum.

Committees / Consumer Planning Program / Articles
Posted by July 21, 2014
Tagged in: Consumer Planning