31 Results for "Consumer Planning"
The foodservice industry has little information on how consumers make their decisions regarding away-from-home food purchases. But the demand for this type of data is substantial. So too is the positive impact quality data can bring to overall industry growth. Read more to learn about solutions to this industry-wide challenge.
Posted by IFMA September 18, 2014
Tagged in: Consumer Planning, Industry Research, Connect, Foodservice Operators, Manufacturer Members
Leaders of IFMA, the NRA and IFDA delivered a SWOT analysis during their Foodservice "State of the Industry" Report, presented at the 2014 Presidents Conference. Their findings? The industry grew in 2014 and significant opportunities exist to increase consumer demand in 2015. Substantial savings opportunities can also be gained through more efficient supply chains this year. Learn how industry-wide collaboration is expected to continue contributing to increased foodservice sales and profitability in 2015.
Posted by IFMA January 20, 2015
Tagged in: Presidents Conference, Consumer Planning, Industry Research, Foodservice Leaders, Foodservice Supply Chain, Foodservice Category Management, Operator/Manufacturer Collaboration
Interested in consumer occasions? Jack Li, Managing Partner at Datassential, provides an inside look at his upcoming Consumer Planning Program presentation at Marketing & Sales Leaders Forum. The conference is taking place at Rich Products Headquarters in Buffalo, NY, August 5-6, 2014.
Posted by IFMA July 15, 2014
Tagged in: Consumer Planning, Marketing & Sales Leaders Forum, Connect
A lot was covered at Presidents Conference 2013. Take a look at the agenda and registration list for more information on the many learning and collaboration opportunities of which attendees took advantage. In case you missed it, read on for a list of five new industry-wide initiatives, introduced by Dawn Sweeney (NRA), Larry Oberkfell (IFMA) and Mark Allen (IFDA) directed to win back the consumer for foodservice.
Posted by IFMA November 05, 2013
Tagged in: Consumer Planning, Discover, Foodservice Category Management
IFMA and Datassential's Jack Li present a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series will cover all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This webinar focused on the Health Drivers & Pairings Micro Reports.
Posted by IFMA July 27, 2015
Tagged in: Consumer Planning, Industry Research, Manufacturer Members