33 Results for "Consumer Behavior"


Grocery Stores - A Dining Destination for Consumers

In early September, Mariano’s opened a new location in Chicago featuring pasta, burger, and salad bars all named after local attractions, as well as an indulgent Nutella station and a wine bar. Grocerants are certainly not a new concept, but with 77% of consumers purchasing prepared foods from a grocery store every 2 or 3 months or more often, supermarket brands are taking notice. Learn key insights about the growth of Grocerants through the IFMA Consumer Planning Program. 

Articles
Posted by Julie Heseman, IFMA + Adrienne Nadeau, Datassential October 03, 2016
Tagged in: Foodservice Operators, Consumer Behavior, Consumer Planning Program, Industry Research, Prepared Foods, Grocerants, Retail Foodservice

Seasonal Limited Time Offers Appeal Most to Consumers

Students are returning to school, soon there will be a chill in the air, and consumers everywhere are eagerly anticipating the return of pumpkin spice. It must be Fall. On September 1st, Starbucks released their seasonal menu featuring the pumpkin spice latte and the popular coffee chain is not alone. Pumpkin-inspired limited time offers (LTOs) are featured at Dairy Queen, Au Bon Pain, Olive Garden, and many more chains creating special offers for the season. Learn key insights about how consumers view LTOs through the IFMA Consumer Planning Program. 

Articles
Posted by Julie Heseman, IFMA + Adrienne Nadeau, Datassential September 12, 2016
Tagged in: Foodservice Operators, Consumer Behavior, Consumer Planning Program, Industry Research, Limited Time Offers, Seasonal

2014 CPP Research to Explore Why Consumers Dine Away-from-Home

The Consumer Planning Program is guided by IFMA members who join the Consumer Planning Program Committee. These professionals work directly with IFMA and Datassential to drive studies that are most relevant to the industry, as well as individual committee members themselves. The end result is a series of critical and current data you need right now to develop meaningful insights.

Articles
Posted by IFMA November 21, 2014
Tagged in: Consumer Planning, Manufacturer Members, Consumer Behavior

28 Occasion Series: #17 Impressing Someone

Do you know your foodservice  occasions? Through the Consumer Planning Program (CPP), IFMA and Datassential have defined the 28  occasions that motivate consumer choice away-from-home; these  occasions are the "why" behind the "what".  Occasions impact both where people choose...

Articles
Posted by IFMA October 16, 2014
Tagged in: Consumer Planning, Foodservice Education, Consumer Behavior, Foodservice Insights Library

28 Occasion Series: #18 Cheap Bite

Do you know your foodservice  occasions? Through the Consumer Planning Program (CPP), IFMA and Datassential have defined the 28 occasions that motivate consumer choice away-from-home; these  occasions are the "why" behind the "what".  Occasions impact both where people choose...

Articles
Posted by IFMA October 23, 2014
Tagged in: Consumer Planning, Foodservice Education, Consumer Behavior, Foodservice Insights Library