During the most recent IFMA Strategic Issues Series forum, 75 IFMA members met to gain insights and share perspective regarding one of the hottest topics in foodservice today: Category Management. In the new whitepaper that recaps the discussions, you'll find thoughts on best practices regarding the use of insights, collaboration between channel partners and effective activation that were identified as critical areas of focus.
Lunch and dinner combo meals purchases have been on the decline since 2007. This negative trend has resulted in average order size declines cutting into profit margins. NPD's latest report will give you the insight into what exactly is driving consumers away from combo meals and how it can be reversed.
Datassential's newest segment report gives an in-depth analysis of Supermarket Prepared Foods, including who their patrons are, their offerings, what they want from suppliers and much more. Increase your understanding of the supermarket segment and how to grow in it with this hot-off-the-press report.
With QSRs on the rise and many casual dining chains opting for a QSR approach, the focus on price point is more important than ever. As a foodservice manufacturer, you can support operators in their success with a keen eye for menu development, LTOs and more. Read on to find out how.
Possessing a deep understanding of the consumer and how manufacturers can best collaborate with operators will be key to the future success of foodservice. This topic was explored at a 2013 IFMA Strategic Issues Series forum and is the focus of a whitepaper authored by The Hale Group and offered complimentary to IFMA members.