Industry Research

IFMA provides a robust collection of resources for the foodservice industry. One of the benefits of being an IFMA member is the information at your fingertips. From food guidelines to new trends in consumer dining behavior, IFMA is your go-to source for industry information that helps you stay ahead. 

DOWNLOAD THE 2017-2018 FOODSERVICE LANDSCAPE

DOWNLOAD THE 2017 Food Journey

Consumer Planning Program Protein & HMR 2.0

IFMA and Datassential's Jack Li present a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series will cover all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This webinar focused on the Protein & HMR 2.0 Micro Reports.

Does Your Distribution Strategy Include Cash & Carry?

What should members consider when creating a distribution strategy?  What role could Cash & Carry play?  This was the focus of the most recent Strategic Issues Series: "Framework for a Distribution Strategy."  Under this umbrella, there was a deep dive into "Opportunities in Cash & Carry," with special guest Clark Pager from Restaurant Depot.

Making Sense Out of the Complexities of Foodservice

Doug Brooks, former CEO of Brinker (Chili's and Maggiano's), described several key foodservice industry trends and discussed how operators can respond to these trends at Chain Operators Exchange, COEX. In this environment of marketplace mayhem, the challenge for restaurants is to adapt and improve without losing sight of their brand's core values.

 

Bottom Line Branding™: Creating Demand and Driving Profitable Sales in Today’s Changing World

The Bottom Line Branding™: Creating Demand and Driving Profitable Sales in Today's Changing World is the fourth executive summary in a series of eight -- exclusive to IFMA and its members. Login to learn more and view the other executive summaries. 

Learn how to enhance the value of the foodservice consumer's choice

You will not want to miss this year's edition of the conference past attendees have called "beyond excellent."  At the 3rd annual Marketing & Sales Leaders Forum, foodservice marketing and sales pros will convene to discover new insights & best practices that drive planning & execution.

Oct 12

Strategic Issues Series: Back To School

Back To School: A deep dive into the current K-12 segment and how the manufacturers are sure to get the passing grade. 

The Strategic Issues Series is a complimentary IFMA Manufacturer Members-only forum that focuses on issues that are top of mind for foodservice manufacturers. There is no additional cost to attend, as this event is included in the Member’s annual dues. From GPOs to The Distributor of the Future, the series brings to light critical challenges and how manufacturers can take advantage of them to create growth opportunities.

Sep 27

Marketing & Sales Leaders Forum 2017: Post-Conference Webinar Series

Best Practices in Marketing & Sales Collaboration: Roundtable Report-Out

An in-depth report-out from the interactive roundtable discussions at Marketing & Sales Leaders Forum. Four distinct areas of discussion, including: Innovation, Customer Support Management, Strategic Planning & Development, and CRM/Lead Generation. Learn more about the takeaways from each small group session. 

 

 

Oct 19

2017 October Foodservice Fundamentals

The foodservice industry is evolving. Get an updated understanding of how by attending the IFMA Foodservice Fundamentals™. This series is proven to help those new to foodservice by breaking down the complexities of the industry. This premier accelerated training program will highlight multiple topics including industry basics, trading partner dynamics, segment & channel nuances and consumer-based trends and insights.