Independent restaurants represent one-third of broadline foodservice distribution dollars and their spending has increased year-over-year for the past two years. This growth has transpired despite independents competing against the marketing power of national and regional foodservice chains and losing total visits and unit counts during the recession. The message these trends convey is clear—that if chains are the backbone of the restaurant industry, then independent restaurants are the heart and it pays in the long run for manufacturers to maintain a long-term independent strategy.
Did you miss the Landscape Webinar? Listen to IFMA, Datassential and The NPD Group provide an overview of the Foodservice Landscape – a complimentary resource featuring unit counts, behavioral patterns and growth projections – providing practitioners with a bird’s-eye view of each industry segment.
Consumers made 61 billion visits to restaurants and other foodservice outlets last year. The top three reasons why consumers chose to make these visits — convenience, good location, and satisfying a taste or craving — are the same reasons why consumers have been dining away from home since the advent of foodservice.
Zero-based budgeting is a trending practice first introduced in the 1970s that has very recently experienced a renaissance at numerous companies, both large and small. P&L professionals tasked with managing in a zero-based budgeting environment will be required to analyze the most efficient return on spending, from the bottom up, and truly understand how effective the spend will be. To assist P&L managers with this initiative, IFMA has developed a way to help quantify and qualify the value it brings to members and their respective companies.
Released this week, the new 2015/2016 Consumer Planning Program (CPP) Report uncovers eating behavior data from nearly 12,000 consumers across 17 critical topical areas. The Report, compiled in conjunction with Datassential, helps manufacturers address a void in insightful, reliable and current data available to the foodservice industry.