Industry Research

IFMA provides a robust collection of resources for the foodservice industry. One of the benefits of being an IFMA member is the information at your fingertips. From food guidelines to new trends in consumer dining behavior, IFMA is your go-to source for industry information that helps you stay ahead. 



Serving Independent Restaurants Puts Manufacturers at the Heart of the Foodservice Industry

Independent restaurants represent one-third of broadline foodservice distribution dollars and their spending has increased year-over-year for the past two years. This growth has transpired despite independents competing against the marketing power of national and regional foodservice chains and losing total visits and unit counts during the recession. The message these trends convey is clear—that if chains are the backbone of the restaurant industry, then independent restaurants are the heart and it pays in the long run for manufacturers to maintain a long-term independent strategy. 

Learn about the IFMA Foodservice Landscape [webinar]

Did you miss the Landscape Webinar? Listen to IFMA, Datassential and The NPD Group provide an overview of the Foodservice Landscape – a complimentary resource featuring unit counts, behavioral patterns and growth projections – providing practitioners with a bird’s-eye view of each industry segment.

IFMA’s ROI Calculator to Help Members Achieve Zero-Based Budgeting

Zero-based budgeting is a trending practice first introduced in the 1970s that has very recently experienced a renaissance at numerous companies, both large and small. P&L professionals tasked with managing in a zero-based budgeting environment will be required to analyze the most efficient return on spending, from the bottom up, and truly understand how effective the spend will be. To assist P&L managers with this initiative, IFMA has developed a way to help quantify and qualify the value it brings to members and their respective companies.

Want to Better Understand Consumer Behavior and Dining Motivations?

Released this week, the new 2015/2016 Consumer Planning Program (CPP) Report uncovers eating behavior data from nearly 12,000 consumers across 17 critical topical areas. The Report, compiled in conjunction with Datassential, helps manufacturers address a void in insightful, reliable and current data available to the foodservice industry.

Consumer Planning Program Protein & HMR 2.0

IFMA and Datassential's Jack Li present a series of webinars for 2015 CPP members who have access to the 2014 CPP report. The webinar series will cover all topics from the 2014 CPP report, including occasions, eater types, deep dives, and micro reports. This webinar focused on the Protein & HMR 2.0 Micro Reports.

Nov 06

Presidents Conference

The IFMA Presidents Conference is the place “Where Leaders Meet.” The 54th annual premier top-to-top forum, co-hosted by the NRA and IFDA, brings together influential leaders of foodservice from the operator, manufacturer and distributor communities.

Dec 08

Operator Collaboration Model—Joint Business Planning Training

The Operator Collaboration Model is the industry's go-to-market model to collaborate more effectively with your chain operator partners. The training provides a framework to classify and segment operator-supplier relationships, better allocating resources across organizations.

Through this interactive one-day group training session, participants learn the OCM foundation and the new Joint Business Planning process, allowing immediate application of both in day-to-day interactions with key channel partners.

Learn how this new thinking and set of tools can change how to approach and manage key account business, and for operators, how to better manage supplier partners.


Mar 05

Chain Operators EXchange (COEX)

The IFMA Chain Operators EXchange (COEX) enables chain operators to take advantage of business building insights and create personal connections with leading manufacturers. With dozens of high-profile operators on the planning committee, the program truly is created "by operators, for operators."