Center of Innovation Excellence (CIE)

IFMA's provides a robust collection of resources for the foodservice industry. One of the benefits of being an IFMA member is the information at your fingertips. From food guidelines to new trends in consumer dining behavior, IFMA is your go-to source for industry information that helps you stay ahead.

This section provides a collection of resources addressing the new product development process in the foodservice industry.

IFMA Launches Center of Innovation Excellence

PRESS RELEASE: CHICAGO, Nov. 1, 2011 /PRNewswire/ -- The International Foodservice Manufacturers Association (IFMA) is making great strides in the development of standard innovation frameworks for foodservice through the Center of Innovation Excellence (CIE).

IFMA Begins Phase 2 of the Center of Innovation Excellence

PRESS RELEASE:CHICAGO, Ill. (June 7, 2011) - The International Foodservice Manufacturers Association (IFMA) is proud to announce the launch of the Center of Innovation Excellence (CIE) formed to develop and bring best practices and proven methodologies to foodservice that will improve the  effectiveness of innovation to ensure success. The CIE's first area of innovation focus will be "products to launch."

P&G Professional Executive: Innovation Comes in Many Forms

IFMA partnered with Restaurant SmartBrief to bring attention to ways to optimize across the entire supply channel and bring consumers back to foodservice.

CIE Phase 3 Best Practices Call for Founding Members!

We are currently recruiting Founding Members for the Center of Innovation Excellence (CIE) Phase 3 work.

CIE Phase 2 Benchmarking on Sale!

Innovation is the lifeblood of the industry and now you have access to information on how innovation is being managed in foodservice specifically!

Aug 08

Marketing & Sales Leaders Forum

The annual IFMA Marketing & Sales Leaders Forum focuses on marketing and sales collaboration, providing these professionals the means to apply actionable insights and best practices to work together to improve both strategic planning and go-to-market execution. 

The program serves to unravel the complexities of the foodservice landscape, delivering powerful insights into the consumer, operator and distributor communities, as well as communicating how to best utilize the available tools for improved collaboration and tactical go-to-market execution. 

Aug 30

Marketing & Sales Leaders Forum 2017: Post-Conference Webinar Series

Changing Foodservice Landscape

Take a deep-dive into the IFMA Foodservice Landscape and Insights Library, helping you further understand key dynamics and changes within the channel that will influence your go-to market planning and execution

Sep 06

Marketing & Sales Leaders Forum 2017: Post-Conference Webinar Series

How to Navigate the Complexity of a GPO

As group purchasing organizations expand into more markets and impact a larger percentage of large leverage operators (LLOs) and independents, manufacturers need to make choices. Gain a deeper understanding on the GPO “landscape” and how to engage with GPOs for desired outcomes.