Center of Innovation Excellence (CIE)

IFMA's provides a robust collection of resources for the foodservice industry. One of the benefits of being an IFMA member is the information at your fingertips. From food guidelines to new trends in consumer dining behavior, IFMA is your go-to source for industry information that helps you stay ahead.

This section provides a collection of resources addressing the new product development process in the foodservice industry.

Center of Innovation Excellence [CIE] Whitepapers

Login to download a total of 3 whitepapers for the three phases of whitepapers written for the Center of Innovation Excellence. 

 

Achieve a Competitive Edge through Collaborative Planning and Execution Excellence across Multiple Disciplines

Restaurant chains operate today in a fast-changing market environment. And the pace of change is accelerating, driven by multiple factors including technological advances, the pressure to innovate, consumers’ rising expectations on the speed of service and competitive pressures. Those who embrace these challenges will find they lead to a competitive edge through collaboration across multiple disciplines.

Author Eve Turow Paul Addresses Young Consumers and Their Influence on Foodservice

In an exploration of how consumers’ changing relationships with food are transforming foodservice, author Eve Turow Paul shared findings about the attitudes and motivations behind Millennials’ obsessive interest in food, and why it is imperative for everyone in foodservice to take note. Four expert panelists then discussed how their operations are adapting to these trends. All insights were provided as part of a key topic address at IFMA COEX 2016.

Three Opportunities Technology Brings to Operators

Drawing on data-based research findings specifically fielded for IFMA COEX 2016, Jack Li, managing director at Datassential, discussed opportunities for technological innovation in foodservice to improve customer experiences and deepen the operator/customer relationship. Following the presentation, a panel of foodservice operators addressed lessons from adopting state-of-the-art technologies in their operations, including challenges they have encountered, advice they would give others, and where they see technology taking the industry in the coming years.

Webinar: Center of Innovation Excellence - Best Practices in Innovation

Ken Miller, Vice President and General Manager of Smucker Foodservice, and Michelle Jones, Executive Vice President Global Growth of Stage-Gate International, discussed the four best practices in New Product Development (NPD) discovered through IFMA's Center of Innovation Excellence.

Aug 08

Marketing & Sales Leaders Forum

The annual IFMA Marketing & Sales Leaders Forum focuses on marketing and sales collaboration, providing these professionals the means to apply actionable insights and best practices to work together to improve both strategic planning and go-to-market execution. 

The program serves to unravel the complexities of the foodservice landscape, delivering powerful insights into the consumer, operator and distributor communities, as well as communicating how to best utilize the available tools for improved collaboration and tactical go-to-market execution. 

Aug 30

Marketing & Sales Leaders Forum 2017: Post-Conference Webinar Series

Changing Foodservice Landscape

Take a deep-dive into the IFMA Foodservice Landscape and Insights Library, helping you further understand key dynamics and changes within the channel that will influence your go-to market planning and execution

Sep 06

Marketing & Sales Leaders Forum 2017: Post-Conference Webinar Series

How to Navigate the Complexity of a GPO

As group purchasing organizations expand into more markets and impact a larger percentage of large leverage operators (LLOs) and independents, manufacturers need to make choices. Gain a deeper understanding on the GPO “landscape” and how to engage with GPOs for desired outcomes.