John was introduced to the world of foodservice during college when he received an internship from the IFMA Educational Foundation. He understands firsthand how supporting future leaders will better the industry and says, "When you find your passion, you will be successful." Get to know him.
What is your industry passion?
I love to coach and watch how my teams succeed. As a guest lecturer at The School of Hospitality Business at Michigan State University, I get to see firsthand the impact we can have on the future leaders in the foodservice industry. We all need to be committed to developing and giving back.
For anyone unfamiliar with IFMA, what would you tell them about the association?
IFMA is the reason I am in foodservice today. I had an opportunity to receive an IFMA Educational Foundation internship while in college. IFMA changed my direction and my life. Get involved and support others like me - it does make a difference!
What is your advice to a person new to the industry?
Be passionate in all you do. Your work is not your life and does not define who you are. When you find your passion, you will be successful. Do not chase the money, do a great job and it will find you.
What do you value most about foodservice industry events?
Networking, brainstorming, listening and learning.
How do you keep up with industry news and events?
We publish a daily industry update that is relevant to our business. Our agency, Marriner Marketing Communications does a great job of keeping trends in front of us. Most importantly, I rely on my marketing team, led by Alan Sterling, to filter and keep the relevant pieces in front of us.
What do your customers appreciate most about Wayne Farms?
Our culture as a privately held company that does not have a branded retail presence allows us to be very focused in the foodservice and industrial channels we service. We do not get distracted from quarterly shareholder calls or from competing pressure to service the retail segment. We are brutally honest and really do care about all parties having a trusting, mutually profitable relationship. We are known for our consistent quality and customer service.
IFMA featured members are selected based on their accomplishments in the food industry. Recognized as leaders, they are the people moving the industry forward with big ideas and even bigger goals. Know someone who fits the bill? Tell us.