Press Release: IFMA & TPG Announce Foodservice Category Management Training & Certification

Posted by IFMA & The Partnering Group February 24, 2014

Tagged in Brokers Channel Partners Discover Foodservice Category Management Foodservice Leaders Manufacturer Members Supply Chain Partners

Chicago, Ill. (Feb 24, 2014) - Today, IFMA and The Partnering Group (TPG) introduce IFMA's Foodservice Category Management Training and Certification Program. The program is powered by Full Plate™, Foodservice Category Management, developed by TPG and recently endorsed by the Foodservice Category Management Innovation & Activation board.

This marks the first time best practices category management training and certification has been made widely available in the foodservice industry. The program is built upon category management best practices and leverages content from "Full Plate: Category Management Process for Foodservice."

"This training and certification program is an extraordinary opportunity for individuals to actively work through the Full Plate™ process and learn how to practically integrate and activate best practices category management within their companies," said Larry Oberkfell, President/CEO of IFMA. IFMA's Training and Certification Program, powered by TPG's Full Plate™, teaches participants every step of the Full Plate™ process through direct instruction, small workshop sessions and interactive group sessions.  The training enables organizations to translate insights into action by activating the process within their organizations to achieve enhanced business results.

IFMA's Training and Certification, powered by TPG's Full Plate™, will enable distributors, manufacturers and operators to efficiently build their category management capabilities as part of their ongoing journey to better serve the needs of their patrons," said Frank Grossi, CEO of The Partnering Group. The training and certification program will be open for registration in early March 2014.

To read more about Full Plate, click hereTo become a member of the Update Group and receive a complimentary copy of Full Plate™: Category Management in Foodservice, click here.

For more information on the 2014 training dates, contact Devon Gerchar at IFMA.

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