Consumer Planning Program Committee

The Consumer Planning Program is managed by IFMA members who have made financial contributions to lead and support the program's initiatives. These Committee members drive the strategic direction of comprehensive areas of study focusing on the most critical issues affecting the foodservice industry today. Learn more.

Learn more about what it takes to be a CPP member by contacting Julie Heseman at Julie@ifmaworld.com.

28 Occasion Series: #20 Festive

Do you know your foodservice occasions? Through the Consumer Planning Program (CPP), IFMA and Datassential have defined the 28  occasions that motivate consumer choice away-from-home; these  occasions are the "why" behind the "what".  Occasions impact both where people choose...

28 Occasion Series #21: With Co-workers After Work

Do you know your foodservice  occasions? Through the Consumer Planning Program (CPP), IFMA and Datassential have defined the 28  occasions that motivate consumer choice away-from-home; these  occasions are the "why" behind the "what".  Occasions impact both where people choose...

28 Occasion Series: #4 Romantic Meal

The Consumer Planning Program (CPP) committee was formed, in partnership with Datassential, to delve deeper into the consumer mindset and find out: why consumers pick a foodservice venue, how those decisions are made and what manufacturers (and operators) can do to influence those decisions. 

We discovered something big..

28 Occasion Series: #5 Last Minute Dinner

The Consumer Planning Program (CPP) committee was formed, in partnership with Datassential, to delve deeper into the consumer mindset and find out: why consumers pick a foodservice venue, how those decisions are made and what manufacturers (and operators) can do to influence those decisions. 

We discovered something big ..

28 Occasion Series: #6 Casual Dinner

The Consumer Planning Program (CPP) committee was formed, in partnership with Datassential, to delve deeper into the consumer mindset and find out: why consumers pick a foodservice venue, how those decisions are made and what manufacturers (and operators) can do to influence those decisions. 

We discovered something big . .

 

Mar 05

Chain Operators EXchange (COEX)

The IFMA Chain Operators EXchange (COEX) enables chain operators to take advantage of business building insights and create personal connections with leading manufacturers. With dozens of high-profile operators on the planning committee, the program truly is created "by operators, for operators."