Every generation has certain preferences in which their consumer behavior is based upon. How will you handle the opportunities and challenges of these diverse consumer groups?
The restaurant industry has evolved and technology is the prime driver of that change. Restaurant success is so much more than just serving good food. Learn how restaurants are using technology to improve the customer experience and make better business decisions.
Through IFMA’s Consumer Planning Program (CPP), 2,500 consumers were surveyed about their eating habits, their last LTO eating occasion, what they want from special offers and what they would like to see more of.
Consumers are becoming more conscientious about what they purchase when dining away from home, triggering demand for products that are free-from unpronouncables, typically additive and preservative ingredients. As part of the Consumer Planning Program, IFMA and Datassential survey nearly 12,000 consumers about their foodservice purchases and preferences on a variety of topics, including “free-from”, in order to gain understanding of consumer concerns and how manufacturers can alleviate them.
In early September, Mariano’s opened a new location in Chicago featuring pasta, burger, and salad bars all named after local attractions, as well as an indulgent Nutella station and a wine bar. Grocerants are certainly not a new concept, but with 77% of consumers purchasing prepared foods from a grocery store every 2 or 3 months or more often, supermarket brands are taking notice. Learn key insights about the growth of Grocerants through the IFMA Consumer Planning Program.