Each month we highlight the newest companies that make up IFMA's diverse membership community. Read on to learn about their backgrounds and specialties.
Foodservice Rewards Operator Program
Foodservice Rewards is the largest operator marketing program in the foodservice industry with more than 130,000 members. This program allows branded manufacturers to understand who their "street" customers are and what they are purchasing on an ongoing basis. With this information, Foodservice Rewards executes custom communications to encourage non-buying operators to purchase a new brand or existing customers to purchase more broadly across the manufacturer's portfolio - using reward points, not discounts. Operators earn meaningfully across over 3,000 participating products making it more relevant than any "stand-alone" offers. The result - happy customers and measurable sales growth for the sponsoring manufacturer! Learn more at foodservicemarketing.com.
Pilgrim's is the second largest poultry producer in the world, with operations in the U.S., Mexico and Puerto Rico. Corporate Headquarters are located in Greeley, Colo. We employ more than 42,000 people and have capacity to process more than 38Mil birds per week, totaling more than 10.3 billion pounds annually. The company's primary distribution is through retailers, foodservice distributors and restaurants. The company exports chicken products to more than 95 countries. Learn more at pilgrims.com.