Marketing & Sales Leaders Forum: Expert Lineup Announced

Posted by IFMA June 26, 2014

Tagged in Brokers Channel Partners Distributors Industry Research Manufacturer Members Marketing & Sales Leaders Forum

IFMA is pleased to announce the expert lineup for Marketing & Sales Leaders Forum 2014. Below are highlights on the speakers and their enlightening sessions.

Jack Liheadshot

Jack Li, Managing Director, Datassential
An industry authority, Li has led hundreds of research studies for foodservice manufacturers and distributors across a broad array of topics. He will unveil fascinating new consumer and culinary research including: consumer dining occasions; away from home vs. at home motivations; the latest food trends; and an impending critical industry shift.

SCHROEDER-jeff 1v2Jeff Schroeder, Partner, The Partnering Group
Category management has become of key interest in foodservice due to intense competition and shrinking margins. Schroeder will provide a foundational understanding of this essential business practice and how foodservice can leverage category leadership through analytics, standards and increased collaboration with trading partners. Schroeder's wealth of experience in developing best practices in category management gives him keen insight you don't want to miss.

Roger ToomeyRoger Toomey, President & CEO, UniPro
Roger Toomey has been the President and CEO of UniPro Foodservice since October of 2000. He has thirty-five years of experience in the foodservice industry. Toomey has led senior management teams in foodservice distribution companies that range from $40 million to $3 billion in annualized sales. Toomey is presently serving on the Board of Directors of IFDA, Southwest Minnesota State University, Foodservice Risk Management, TOPCO, M.U.G. and IPAP.

Warren Solochek

Warren Solochek, Vice President, Client Development, The NPD Group, Foodservice
Warren Solochek has worked in the food industry for almost 35 years. Warren joined NPD's Foodservice group in 2003. His responsibilities include overseeing relationships with all existing CREST® clients, both operators and manufacturers. His role at NPD gives him a great deal of insight into today's Foodservice industry issues and trends, and helps him anticipate the issues the industry will face in the future. 

BELL-artArt Bell, Partner, The Partnering Group
Working across TPG's Manufacturer Consulting and Marketing practices for more than 15 years, Art has amassed a wealth of experience in consulting and manufacturer sales & marketing. Art's expertise includes pricing strategy, trade optimization, category management, tool creation, organizational development, and customer & market analytics. 

For detailed information and to register please visit,  Marketing & Sales Leaders Forum 2014.

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