Annica Kreider

Mellow Mushroom Pizza Bakers

IF Makers Series

Annica’s first experience working in a restaurant kitchen was at a local pizza shop in college. Today, she is the Vice President of Brand Development at Mellow Mushroom Pizza Bakers, responsible for marketing and creating a brand voice for the consumer. 

Get to know her.

Robert A. Corscadden, Jr.

U.S. Specialty Channels, Kellogg Company

IF Makers Series

Bob notes that one of the greatest innovations in foodservice over the past decade is reality food shows, which have turned cooking into drama and competition. People are now learning about foods and ingredients they never knew existed and are challenging operators to provide dishes that mirror what they see on TV.  Get to know him.

William McClellan

Dawn Food Products, Inc.

IF Makers Series

William McClellan learned early on how hard foodservice professionals work during college, when a snowstorm rendered he himself as the only employee able to show up for work at an in-store cafe. That work ethic transcended throughout his career, as has his passion for the foodservice industry, which William brings to Dawn Foodservice every day. Get to know him.

Mads Houlberg

Unilever Food Solutions

IF Makers Series

As president of Unilever Food Solutions, Mads Houlberg considers himself the leader of an entrepreneurial team and company. He is passionate about giving foodservice professionals a chance to build their careers. He believes social media is extremely important to the industry. Get to know him.

Eric S. Hetrick

Global P&G Professional

IF Makers Series

Eric Hetrick has lived in eight locations in four different countries during his 28 years of working with P&G. Now Eric is responsible for leading P&G Professional's business around the globe. A favorite part of his job is bringing innovation to the foodservice industry and helping customers create an outstanding experience for their patrons. Get to know him.

February Update on Key Topics and Priority Issues

During the February 19th Washington Insights Committee meeting, the following topics and issues were discussed.

January Update on Key Topics and Priority Issues

During the January 22nd Washington Insights Committee meeting, the following topics and issues were discussed.

Timeline of Comment Periods for FDA Regulatory Proposals

We put together a timeline of comment periods for FDA regulatory proposals, including FSMA and hydrogenated oils. This timeline includes links to each particular proposed regulation.

USDA School Foodservice Grants

USDA announced $5.5 million in grants for schools to implement Smarter Lunchrooms strategies and to meet the new school nutrition standards. See the press release from USDA.

Washington Insights Update: Food Safety Modernization Act, Hunger-Free Kids Act & more

The Washington Insights initiative was launched in the fall of 2012 to provide timely information to IFMA members on government actions and their impacts on our industry. The Washington Insights Committee has identified four main areas from which the relevant policy developments are tracked, analyzed, and reported for the benefit of the broader IFMA membership.

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Aug 08

Marketing & Sales Leaders Forum

The annual IFMA Marketing & Sales Leaders Forum focuses on marketing and sales collaboration, providing these professionals the means to apply actionable insights and best practices to work together to improve both strategic planning and go-to-market execution. 

The program serves to unravel the complexities of the foodservice landscape, delivering powerful insights into the consumer, operator and distributor communities, as well as communicating how to best utilize the available tools for improved collaboration and tactical go-to-market execution. 

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