IFMA's Educational Foundation promotes the next generation of foodservice leaders. Learn how one student is using her foodservice scholarship to further her studies in Food Science.
IFMA's Marketing & Sales Leaders Forum (MSLF) takes place annually around the first week of August and provides powerful new insights needed to drive new opportunities. One of the new programs discussed at last year's conference included IFMA's Operator/Manufacturer Collaboration Model (OCM). Learn more about how the OCM program was presented, as well as how it has evolved since last year's MSLF Conference.
LAS VEGAS, MARCH 3, 2015-The International Foodservice Manufacturers Association ( IFMA), a trade association established in 1952 comprised of the world's most prestigious food, equipment and supply manufacturers, announced the winners of its 2015 Silver Plate Awards today. The winners were unveiled this morning by 2014 Gold Plate Honoree Jim Broadhurst, Chairman, Eat'n Park Hospitality Group during IFMA's annual Chain Operator Exchange (COEX) taking place in Las Vegas.
Released this week, the new 2014/2015 Consumer Planning Program (CPP) Report outlines a series of eating behavior data sets garnered from nearly 12,000 consumers. The Report, compiled in conjunction with Datassential, helps manufacturers address a void in insightful, reliable and current data available to the foodservice industry. It also enables foodservice marketers to transform insights into actionable strategies that cause increased sales.
At the 2014 IFMA Presidents Conference, a revolutionary new model for optimizing the operator/supplier relationship was unveiled. Providing a common language and a set of best practices, the Operator/Manufacturer Collaboration Model (OCM) drives efficiency and business results for both suppliers and operators. The model emerged from the work of a committee including operators and suppliers; in this session, two committee members described the progress the OCM has made as well as what lies ahead for this important industry initiative.
Leaders of IFMA, the NRA and IFDA delivered a SWOT analysis during their Foodservice "State of the Industry" Report, presented at the 2014 Presidents Conference. Their findings? The industry grew in 2014 and significant opportunities exist to increase consumer demand in 2015. Substantial savings opportunities can also be gained through more efficient supply chains this year. Learn how industry-wide collaboration is expected to continue contributing to increased foodservice sales and profitability in 2015.